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Hilton Seasonality

Historical month-by-month and year-by-year returns

Based on 13 calendar years of monthly closes, starting 2014.

By Month

MonthAverageMedian% PositiveBestWorst
January+0.2%+3.2%54%+14.8%16.8%
February+4.9%+3.5%69%+22.0%9.8%
March2.5%0.5%46%+8.4%29.8%
April+1.5%+0.9%62%+10.9%7.5%
May+1.2%+1.7%62%+12.7%9.3%
June0.1%+0.9%54%+9.3%20.9%
July+2.5%+1.1%62%+14.9%3.0%
August+0.8%0.1%50%+20.4%7.5%
September0.5%1.0%50%+8.0%7.6%
October+2.7%+2.7%75%+12.1%11.9%
November+6.3%+7.6%83%+18.0%7.1%
December+1.9%+1.9%58%+15.5%11.4%

By Calendar Year

YearReturn
2025+16.2%
2024+35.7%
2023+44.1%
202219.0%
2021+40.2%
2020+0.3%
2019+54.5%
201810.1%
2017+43.1%
2016+27.1%
201518.0%
2014+17.3%

These are historical patterns, not a forecast — past calendar-month performance does not predict future returns.